Professional Profile
Front-End Developer and UI/UX Designer specialized in creating intuitive and functional interfaces that combine aesthetics with high usability. I have proven experience in responsive web development and mobile applications using React and React Native. I successfully transitioned from journalism to the technology field, bringing valuable communication, research, and storytelling skills that, when applied to digital product development, result in exceptional user-centered experiences.
Currently seeking opportunities in the European market, with availability for remote, hybrid, or on-site work, and willingness to relocate. My adaptability and capacity for effective collaboration in multicultural teams allow me to deliver high-value results in diverse work environments.
Professional Experience
UI Designer & Front-End Developer
Freelance
November 2023 - Present (1 year and 6 months)
- Developed responsive interfaces for web and mobile, ensuring compatibility across different devices and browsers.
- Created interactive prototypes using Figma and Adobe XD, facilitating visualization of the final product before implementation.
- Implemented and optimized designs using HTML5, CSS3, JavaScript, and React, following best development practices.
- Conducted usability tests and implemented improvements based on user feedback, resulting in more intuitive interfaces.
- Collaborated with multidisciplinary teams to align design objectives with technical and business requirements.
Results: Achieved an average 35% increase in conversion rates for developed websites through usability and performance improvements. Reduced page loading times by 40%, resulting in better user experience and SEO performance.
Graphic Designer
Freelance
January 2022 - Present (3 years and 4 months)
- Created complete visual identities for companies and products, including logos, color palettes, and brand guidelines.
- Developed layouts for social media, websites, and print materials, maintaining visual consistency across different formats.
- Produced graphic assets for digital campaigns, optimized for different platforms and formats.
- Applied user-centered design principles to create visually appealing and functional materials.
Results: Generated an average 28% growth in brand engagement on social media after implementing new visual identities. Built a diverse portfolio with over 20 successfully completed projects.
Journalist
FNI - Interactive News
April 2019 - October 2024 (5 years and 7 months)
Tramandaí, Rio Grande do Sul, Brazil
- Produced and edited journalistic content for digital platforms, developing engaging and informative narratives.
- Planned and implemented content strategies, identifying relevant topics for the target audience.
- Conducted interviews and research to obtain accurate and relevant information, ensuring editorial credibility.
- Created visual elements to complement articles, including infographics and image selection.
- Collaborated with the technical team to improve the user experience on the company's digital platform.
Results: Increased organic website traffic by 45% through implementation of SEO practices and quality content. Developed a series of special reports that increased average reader retention time by 60%.
Sports Journalist
FNI - Interactive News
April 2018 - October 2024 (6 years and 7 months)
Tramandaí, Rio Grande do Sul, Brazil
- Provided comprehensive coverage of local and national sporting events, producing detailed analysis and informative reporting.
- Conducted interviews with athletes, coaches, and sports directors, capturing exclusive insights for articles.
- Created multimedia content for various platforms, adapting formats to optimize reader engagement.
- Developed and maintained relationships with sources in the sports field, ensuring access to exclusive information.
- Monitored and analyzed sports trends to produce relevant and up-to-date content.
Results: Grew the sports section's social media following by 75%. Implemented an innovative live coverage format that increased reader interaction during sporting events by 50%.
External Sales Representative
União Atacado Distribuidor
February 2011 - June 2012 (1 year and 5 months)
Vassouras, Rio de Janeiro, Brazil
- Prospected and developed a client portfolio for food product distribution in retail.
- Negotiated contracts, deadlines, and commercial conditions, maximizing the value of each transaction.
- Analyzed market and competition to identify business opportunities and adjust strategies.
- Planned logistics to optimize delivery routes and ensure competitive timeframes.
- Conducted post-sale follow-up and problem-solving, ensuring customer satisfaction and loyalty.
Results: Expanded the customer base by 25% over a one-year period. Exceeded sales targets by 30% through implementation of efficient negotiation and relationship strategies.
Education
Anhanguera University
Bachelor's Degree in Software Engineering
In progress
Alura
Fullstack Development
December 2024 - December 2026 (Expected)
Udemy Alumni
Certificate, Design and Visual Communication
March 2023 - September 2024
Designer School
Certificate, Graphic Design
March 2022 - March 2023
Portal Vassouras
Certificate, Communication and Journalism
February 2018 - September 2018